Give Wisdom. Share joy.
Bring pet parents and their pets closer together with insights into health, breed, behaviour, traits, and relatives.
Dog
Dog
Cat
Cat
£104.99
£139.99
Screen for 365+ breeds
260+ health tests
New! 15 behaviour tests
Find your dog's relatives
50+ traits tests
Genetic consult for 'at risk' health findings
£74.99
£99.99
Screen for 365+ breeds
25+ health tests
New! 2 behaviour tests
Find your dog's relatives
50+ trait tests
Screen for 365+ breeds
Test for MDR1 (drug medication sensitivities)
Find your dog's relatives
New! 2 behaviour tests
£104.99
£139.99
Screen for 365+ breeds
260+ health tests
New! 15 behaviour tests
Find your dog's relatives
50+ traits tests
Genetic consult for 'at risk' health findings
£74.99
£99.99
Screen for 365+ breeds
25+ health tests
New! 2 behaviour tests
Find your dog's relatives
50+ trait tests
Screen for 365+ breeds
Test for MDR1 (drug medication sensitivities)
Find your dog's relatives
New! 2 behaviour tests
£67.49
£89.99
Help them know their pet on a whole new level.
The best gifts show you know someone on a deeper level. And a DNA test goes deep. Health, breed, trait insights and relative matches are all ways pet parents can know more about their pet, which can help them optimise care and make the best decisions for their unique pet. It’s the test chosen by over 4 million pet parents, and the dog DNA service most used by veterinarians.
Marnie and Cooper
If the same reddish-gold coat didn't clue you in, then those mile-wide smiles certainly will - Marnie and Cooper are littermates, reunited for a very special reunion. 📸: @miloandmarnie_
River and Chutney
It's a brother reunion! river (previously Cheddar) was adopted from @dogstrust as a pup. Thanks to a #WisdomReunion he has met his littermate - and lookalike - Chutney. 📸: @sprointervinnie_
Twix and Dorris
It looks like adorably big ears run in the family. A wisdom Panel DNA test revealed that Twix and Dorris are sisters! They share 38% of their DNA and are both Russell Terrier-Chihuahua mixes. 📸: @_elsieanddorris @roloandtwix_
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Dive into the details.
Wisdom Panel Breed Discovery
Wisdom Panel Essential
Wisdom Panel Premium
Insights at a glance
Screens for 365+ breeds
Behaviour tests
2
2
15
Finds their relatives
Genetic health tests
1
25+
260+
Physical traits and appearance
50+
50+
Vet consultation for 'at risk' health findings
Meet Watson.
Watson is 40% German Shepherd, 31% Poodle, and has a total of 8 different breeds in his mix. His ideal weight range is 57-90 lbs, and when it comes to lounging around, he’s more likely to be a back sleeper than a splooter. But those are just a few of the insights Watson’s pet parents uncovered though his DNA test. Want to see the full report?
